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Let's Recap DriveValue.com Race Weekend and Our Newest Market Study
by Kellie Nock on June 3, 2025

A Recap of DriveValue Weekend
Last weekend, Exit Planning Institute® (EPI) took to Nashville in an exciting event at the races to celebrate the official launch of the new platform, DriveValue.com. Designed as a comprehensive, one-stop destination for business owners seeking information and resources related to the Value Acceleration Methodology™, DriveValue.com bolsters a strategic approach aimed at enhancing the value of businesses over time.
In a partnership with the NASCAR team Legacy Motor Club, DriveValue.com was prominently featured on the #42 car, driven by racing talent John Hunter Nemechek during the NASCAR Cup Series event at the Nashville Superspeedway in Nashville, Tennessee.
Along with the formal launch, EPI also introduced the Tennessee State of Owner Readiness Survey. This survey aims to provide a comprehensive perspective on the attitudes and readiness of business owners in the region. The survey is intended to highlight the challenges and opportunities that business owners face, offering valuable insights into their current state of preparedness in fostering business growth and sustainability. This dual launch signifies a commitment by EPI and DriveValue.com to empower and educate business owners, helping them navigate the complexities of business value enhancement and readiness.
Tennessee State of Owner Readiness Results
Survey findings from the report indicate a younger demographic among business owners in Tennessee, with Gen X and Millennials representing over half of the respondents. Additionally, more than half of these individuals have engaged in some form of formal exit planning education, a significant increase from just 27% in 2017. The insights from the 2025 results further unveil the distinct energy and viewpoints characteristic of Tennessee's business owners. As the exit planning landscape evolves in Tennessee, it opens up new opportunities for the market, advisors, and business owners.
To download the 2025 Tennessee State of Owner Readiness Research Report, fill out the form below.
Race Weekend
Attendees had the thrilling opportunity to experience a NASCAR race live from the trackside. Alongside Legacy Motor Club, EPI celebrated DriveValue.com Weekend in style, offering a variety of experiences, including celebrity meet-and-greets and premium trackside hospitality.
If you are a business owner or an advisor working with business owners, DriveValue is your destination for value creation and acceleration. Visit DriveValue.com to start your journey to significance today.
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